In an escalating competition in the artificial intelligence landscape, Apple executives have reportedly held early internal discussions about a potential acquisition of AI search startup Perplexity. The new report suggests that the iPhone maker is looking to bolster its AI capabilities and potentially reduce its reliance on Google for search functionality.

In Apple's Worldwide Developers Conference (WWDC) 2025, iOS 26 has stolen the show, though perhaps not in the way Apple intended.

Donald Trump threatens a 25% import tariff on smartphones not made in the U.S., targeting Apple and Samsung amid growing concerns over offshore manufacturing. The move could raise prices and reshape global supply chains, especially as Apple expands production in India.

Apple is entering the arena of brain-computer interface (BCI) technology with an announcement of a new standard that will one day enable people to control iPhones, iPads, and even the Vision Pro headset with their neural signals, not by moving hands or touching a device.

Apple has assured India that there will be no change in their investment plan with India, after the US President Trump's open criticism about Apple's manufacturing plan with India. In Qatar, on his business tour, Trump said that he doesn't want Apple to build in India, which later sparked debate

Apple is set to shift all iPhone assembly for the US market to India by 2026, aiming to dodge tariffs and diversify its supply chain. The move comes amid escalating US-China trade tensions and a push for manufacturing resilience.

As the brand-new iPhone 16 lineup is all set to arrive, Apple is likely to conduct its largest product event of the year on September 10. During the launch event, the company will unveil its latest products, including iPhones, watches, AirPods, etc.  Along with the launch of the latest iPhone series, Apple is also expected […]